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AG Harris Issues Guide on Privacy Policies and Do Not Track Disclosures

Attorney General Kamala D. Harris

Attorney General Kamala D. Harris issued a series of recommendations for businesses that directly address recent changes to California privacy law. The guide, Making Your Privacy Practices Public, provides businesses with an up-to-date resource to craft a useful, transparent privacy policy for consumers.

“California has proven that robust and balanced privacy protections are consistent with a thriving innovation economy,” Attorney General Harris said. “This guide is a tool for businesses to create clear and transparent privacy policies that reflect the state’s privacy laws and allow consumers to make informed decisions.”

In 2003, California established the landmark California Online Privacy Protection Act, which was the first law in the nation to require operators of commercial websites, including mobile apps, to conspicuously post a privacy policy if they collect personally identifiable information from Californians. In 2013, the Act was amended by Assembly Bill 370, which requires privacy policies to include information on how the operator responds to Do Not Track signals or similar mechanisms. The law also requires privacy policies to state whether third parties can collect personally identifiable information about the site’s users.

In 2012, Attorney General Harris created the Privacy Enforcement and Protection Unit to enforce federal and state privacy laws regulating the collection, retention, disclosure, and destruction of private or sensitive information by individuals, organizations, and the government. The unit also works to educate consumers and recommend best practices to businesses on privacy-related issues.

After receiving requests from the business community regarding privacy policy requirements, Attorney General Harris’ Privacy Enforcement and Protection Unit consulted with numerous stakeholders from the business sector, academia and privacy advocates in developing these recommendations.

The guide is available here: http://bit.ly/RUh7Do.

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