African American Interior Designer Launches Do-It-Yourself Online Service
Cathleen Williams is the creator and principal designer of House Candy, a boutique interior design firm located in Houston, TX.
Designing model homes for new home builders has dominated the majority of Williams’ work over the past 25 years.
Throughout the years of designing models, Williams found that potential homeowners would often walk through her models wanting to know how they could make their own homes just as beautiful. More times than not, many of them were not able to afford her services. She soon realized that there was a segment of the market that was being over looked.
So she decided to create her very own Online Interior Design Service, a do-it-yourself interior design package, to fill this void.
A customer can consult with her via email and phone to design their rooms. After the design has been finalized they will receive a digital design package with all of the selections for the room, a concept board, a scaled floor plan, a shopping list, and detailed instructions on how to put everything together.